Beyond Presence is a global research company specializing in real-time conversational AI avatars and audio-to-video (A2V) technology. Their developer platform enables businesses in the US, Europe, Asia, and the Middle East to deploy hyper-realistic AI video agents.
June 2024 - ongoing
B2B platform design, Website design & No-code development, Brand Identity Design, Design System, Marketing Collateral, Marketing Videos
0-1 Product Design - we started completely from scratch with understanding the domain and analyzing competitors, coming up with the MVP and UX strategy. Me and my team delivered hi-fidelity figma mockups with a comprehensive Dev handover documentation and figma components and styles library. Once MVP was launched we continued to work on the MVP enhancements and optimizations, supported by Usability testing and UX Research.
Competitor Analysis
JTBD workshop
JTBD workshop
MVP Strategy
UX strategy
Hi-fidelity mockups
Usability testing
UXR
Figma components & styles library
Dev handover documentation
We've established a Brand Identity that reflected company vision and mission. We've built a visual system that strengthened brand recognition and included Brand Identity styleguide and visual assets.
Brand tone of voice workshop
Brand Identity guidelines
We have redesigned and implemented from scratch in Webflow a company's website. We've also collaborated with video artist to enhance website experience. In a combination with marketing efforts MAU% for the new website increased by 20x times.
Landing page design
Webflow implementation
components & styles library
Once we released our MVP and completed a few rounds of UX/UI optimizations, my team started to work on a Design System. After Design System was released, it significantly streamlined both design and development processes and helped us to scale the product more efficiently.
Tokens library
Components library
Design system Documentation
We've also designed a set of marketing collateral materials to support brand presence on social media, marketing campaigns, stakeholder communication and all kinds of offline events.
Pitch Deck
Social media visuals
Offline events marketing materials
Since this project is all about Conversational Video Avatars, Video is a key media in the brand assets and also plays and important role in platfrom and website experience. Together with the help of a video artist we've developed various types of video content to enhance the online platform, website, and marketing materials.
.png)
